Buy Side

Definition

In M&A, the buy side refers to the party acquiring a company — typically a private equity firm, strategic acquirer, or other capital provider. Buy-side professionals evaluate potential acquisitions, conduct due diligence, negotiate terms, and manage the investment post-close. The term also describes advisory work done on behalf of buyers.

Context

In Ep. 23, Chris Reilly notes that VRA Partners has a growing buy-side practice, working with PE sponsors on platform searches and add-on acquisitions. Most of Deal Sourcery's discussion centers on the dynamic between buy-side PE firms and sell-side bankers — how buyers can differentiate themselves, earn access to narrow processes and fireside chats, and build relationships that generate quality deal flow.

Related Terms

• Sell Side — the opposite perspective in a transaction
• Private Equity — the most common buy-side participant in LMM deals
• Engaging Boutique Bankers — how buy-side firms build banker relationships